Hey! Have you noticed that THE ALLEY’s style is brand new?
Our new look mixes fashion, youth and energy!
Stable lettering with rounded corners
A more modern look with more attitude.
It’s not just a drink, it’s a statement of your style.
It’s not just a change, it’s a redefinition of attitude.
THE ALLEY is here to create your own trendy moments!
Let’s welcome the all-new THE ALLEY!
Can’t wait to meet you at our stores and create amazing moments together! 
#THE ALLEY #VI #Brand #Visual Identity